Corporate Gifting for Beginners

The holiday season isn’t just a time for buying gifts for friends and family—it’s also a time for buying corporate gifts. If you’re new to the world of corporate gifting, don’t worry. It’s easy to find thoughtful, appropriate gifts for everyone on your business shopping list, whether they’re clients, service providers, vendors, or employees. Here are some ideas for corporate gifts to consider:

Bags and Totes

There are all kinds of bags that make excellent holiday gifts. For example, a canvas tote bag is a gift that’s universally appropriate. You can give it to a colleague or client because it’s something they can use all year. There are also insulated lunch bags, which are good gifts for employees. You can even have them personalized with the company name or your recipient’s name.

You might also want to consider a roomy custom professional backpack emblazoned with your company’s name. This type of bag can be used for the gym or taken on outdoor adventures such as hikes and camping trips. If you’re looking for a formal type of bag, a briefcase is always a great choice.

Desk Accessories

Desk accessories—such as custom company notepads, pens, pencils, and planners—are also good corporate gifts. For example, you could give all your clients a calendar and pen set printed with your company’s name. This reminds them of your business all year round and lets them know you appreciate their patronage. Desk items are also an excellent gift for employees, especially if it makes their job easier, more convenient, or more comfortable.

Tech Items

Tech items can also make excellent corporate gifts. A slim wireless charger branded with your company name is one idea to consider. You may opt instead for a charging pad with a stand, which provides your recipient with a convenient way to charge their smartphone or another handheld device. What about for the techie who has it all? Give them an organizer, so they can carry cords and chargers without everything getting tangled up in their bag.

Blankets and Towels

Another option when it comes to branded gifts is a blanket or towel. For example, you could give your employees a personalized Sherpa blanket or cozy fleece throw with your company’s logo on it. Picnic blanket and beach towels are other ideas that you may want to consider when shopping for branded corporate gifts. Blankets and towels come in various colors and styles, so you can find one that works for you.

Sports and Games

Golf balls printed with your company name make a great gift for the sports enthusiasts on your list. You might also want to consider a golf umbrella or golf bag. A stainless-steel water bottle also works when it comes to corporate gifting, as it can be used to stay hydrated during athletic activities or while at work. It’s also an eco-friendly choice because it cuts down on single-use plastic water bottles.

Apparel

Branded apparel can help get the attention you want for your business. A custom company cap or hat featuring your business name is one choice that works well in the corporate world because you can choose one-size-fits-all options. You might also want to consider branded rubber bracelets, which are an affordable gift that’s easily customizable.

If you’re shopping for your employees and you know their workwear sizes, you could give each person a custom uniform work jacket or pullover customized with their name and/or your company name. Some customizable hoodies and sweatshirts are also good for holiday gifting.

Choose Your Company Colors

When shopping for corporate gifts, you’ll find they come in lots of different colors. The best course of action is to select items in a color that matches your logo or business color palette. This helps remind the recipient of your company without being too over-the-top. Every time the person uses or wears the gift, they’ll most likely think of your business.

Don’t Forget the Card

Sometimes, corporate gifts can feel a little impersonal. However, they don’t have to be. All you need to make your gift warmer and more personal is a handwritten card. It’s not necessary to write a great deal to get your message across. A simple line or two expressing your thanks is plenty. Finish the card with your signature and business title for a presentation that’s thoughtful and professional.

Corporate gift-giving can be simple and convenient when you choose branded products that can work for everyone. Before buying gifts for co-workers, clients, or anyone else with whom you do business, refer to your employee handbook or consult with HR to ensure all company guidelines are followed.