Branded Work Apparel for a Stylish Summer
If you’ve ever heard the phrase, “fashion before function,” you know it doesn’t always apply when you have a job to do. After all, if your employees’ fashion choices are interfering with productivity, it affects your bottom line. When your employees aren’t happy, comfortable, or confident in what they’re wearing, that will show as well. As such, style is more important in regard to work apparel than people may realize. After all, if you look good, you feel good. And when your employees feel good, that’s a big deal. When you want your employees to represent your brand with confidence, put your company’s name and logo on some of the apparel choices here to help them enjoy a stylish and productive summer at work.
Rely on the Timeless Polo Shirt
Polo shirts have a way of always staying in style, as long as they’re made of high-quality fabric that makes them look good every time someone puts them on. If you’re going to place your name on custom work polo shirts for your employees, you want to make sure you choose features that include moisture-wicking fabric, which can be a blessing in the summer heat. Essentially, this type of fabric takes moisture from the body and passes it through to the outer layer of fabric, where it quickly evaporates instead of being trapped between the fabric and the skin. In essence, a polo shirt can look professional but act more like athletic wear, which will make your employees feel great as they are providing service to your customers. Another feature to look for in a polo shirt is that it is wrinkle-resistant and easy to wash. The collar shouldn’t curl up after a few washes, nor should it need ironing in order to look polished and professional.
Take the T out of T-shirt
T-shirts can serve well in the workplace. Whether it is V-neck, crew neck, long-sleeved, or short-sleeved, the style of this classic shirt doesn’t matter as much as the material it is made of and how it looks on your employees. That’s why there is absolutely nothing wrong with investing in custom company work T-shirts for your staff if they work in a casual environment. Just like with polo shirts, however, you want to be sure to choose the best T-shirts that not only look stylish but also have summer-friendly features like moisture-wicking material that will keep staff cool under pressure. It’s also a good idea to look for T-shirts that resist stains, don’t wrinkle, won’t fade, and are easy to wash and keep looking fresh shift after shift.
Allow Some Leeway with Bottoms
Tops may be easier to choose for your staff than bottoms for a variety of reasons. Besides having to choose between pants, shorts, skorts, and skirts for them, you also have to select a style. Do you want them to tuck in their shirts? Then their pants will have to allow for easy tucking, either with or without a belt. Is your focus more on comfort? As such, you might want to allow them to choose their own style of pants, whether they are relaxed fit, slim fit, pleated, or any other style they might choose. Many businesses will require a certain pants color but allow their employees to choose their own fit so everybody is comfortable. Even though you’re providing them with options, you can still give them wardrobe guidelines so they will still look professional and presentable while upholding their own personal styles. Whether it is pants or custom uniform work shorts, you will want them to be durable, easy to wash, wrinkle-resistant, and comfortable. A bit of stretch in the material will ensure optimal comfort if your employees’ jobs are more on the physical side.
Sticking to the tried-and-true basics will always be in style, especially if the clothes are made well and your employees enjoy wearing them. By helping them choose something that fits your dress code but also allows them to do their job in comfort and in style, you’ll have happy employees and even happy customers as a result.