How to Gift Your Clients Virtually Over the Holidays

Working remotely has become the norm for many. Creative adaptations have made it easy for business owners to connect with their employees and clients and run a successful company. While there’s plenty of time during the year to think about implementing new strategies and policies, the holiday season is an opportunity to relax, celebrate, and express your gratitude for the loyal clients who have done so much for your business throughout these last months.

While there are many ways to adapt to the virtual work world, it’s admittedly true that celebrating the holidays looks decidedly different when it’s all done online, but the intention behind giving a thoughtful gift remains the same. It’s a smart way to not only say thanks but also to keep a valuable connection going. So what can you do to express that appreciation when you can’t meet face to face? Here is how to give memorable corporate gifts that are sure to make your clients smile.

Provide a Voucher for Online Education

While you may not immediately think of a class when you’re brainstorming great gift ideas, business relationships are rooted in topics that may be of particular interest to your client. You might consider presenting them with a voucher to a sales, marketing, or other business-related courses, or an open gift card they can use to learn about any topic that interests them. People are always interested in learning new things, and going the digital learning route is an easy way to tie the gift into your virtual connection with the person.

Create a Work-From-Home Package

If you work remotely, you know exactly what any busy professional needs to navigate the workday. Why not surprise your recipient with a thoughtfully curated gift package that includes the many work-from-home essentials they’re sure to require? For an especially loyal, longtime client, make it special with some sort of VIP item, like a stylish leather padfolio or a handsome bag they can use when they need to venture out to meet with people. Include other items they can make use of, like a custom water bottle, a pen, and a desk charger.

Give the Gift of Rest and Relaxation

It can be tough to work from home, especially for those who are new to it or who haven’t quite developed a knack for finding that perfect balance. Even if you don’t know your client’s situation, you can bet they’ll be thrilled to receive the gift of rest and relaxation. Consider giving a subscription to a wellness app that teaches meditation or a health app that offers workout classes. This is a thoughtful idea for your extra-busy clients who could benefit from some downtime in the new year. Why not show that you’re really thinking of them and want them to feel their best?

Send Them a Coffee Subscription

If they work from home, it’s likely they’re nursing a cup of coffee for the better part of the day. And if you know just how much they love their java, you can’t go wrong by sending them a gourmet coffee subscription. They can click through to select the brews they want to receive, and you’ll have the satisfaction of knowing they’ll think of you and your business every time they enjoy their hot cup each morning. Make it more complete by sending a custom coffee mug and a handwritten thank you note in the mail. It’s this personal touch that will really set your gift apart.

Donate to Their Preferred Charity

Showing that you’re mindful of their corporate interests is a fantastic way to keep your business relationship on solid ground. Why not contribute to a philanthropic cause that’s important to their company? Maybe they’re especially committed to a local charity or are focused on sustainable efforts. Zero in on what matters most to their business and consider making a donation in their name.

Design a Self-Care Package

You may know some clients especially well. Maybe that business connection has evolved into a solid friendship that’s based on trust and partnership. Whatever the situation, you might feel comfortable giving a more personal gift to the person. Why not create a thoughtfully curated self-care package that helps them relax and unwind at the end of a chaotic year? Start with a virtual gift card to a retailer that carries indulgent products, and send items you know they’ll appreciate, like a scented candle, a bottle of wine, and a box of gourmet chocolates. Package it in a custom logo work tote—once they’ve unpacked the bag, they’ll continue to use it throughout the year, and it will serve as a continuous reminder of your business and connection.

Sending gifts to your clients during the holiday season is an important and meaningful gesture. It keeps the connection strong and serves as a powerful expression of your gratitude. At the same time, it’s also a reminder of your products, services, and brand. To learn more about the value of corporate gifting, read our latest e-book, The Ultimate Corporate Gifting Guide.