4 Useful Freebies that Clients Will Actually Use
When your organization gives out promotional business products and freebies at a corporate event like a trade show, your goal is to spread your name as far and wide as possible. You also want to make a positive impact on the recipients. So, when you’re preparing a gift bag of freebies for a valued client or a potential new partner, how do you make it the best it can be?
The key is to fill your gift bag with freebies that clients will actually use. Overall, you should aim for items that are commonly used for a wide range of applications. These should not be specific to any age, gender, or niche activity. By meeting the client’s practical needs, you can connect with them in a meaningful way. Check out these 4 useful freebies that clients will find to be helpful, thus making your next promotional giveaway the most productive one ever.
1 Office Supplies
The number one type of promotional item that clients will use, directly relates to the office. After all, busy professionals are always in need of new custom printed pens, stationery, phone chargers, power adapters, and more. These items are generic enough to be given to anyone in any profession and would be useful in an office situation. People lose pens all the time and need new ones, whereas logo pens can also be distributed among different spheres of influence to spread your name even further. How often have you seen a company’s logo pen being used at a restaurant to sign a bill? This is just one example of how office supplies can go a long way in terms of advertising.
- Pro Tip: Tech supplies are always in high demand. If you have a way to make branded earbuds, chargers, power adaptors, and USB drives, then add these into your bag of freebies. These have a high chance of being used regularly in the office.
2 Tote Bags
For every household or business, there seems to never be enough bags to carry items out and about. This is why customizable totes are among some of the most useful promo items that clients will actually use after the trade show.
Whether they need to do a short grocery trip or to carry a few extra items home from the office, your branded logo bag will make itself useful on many occasions. You may choose to give one large sturdy tote bag or a set of several branded tote bags in different colors to accommodate a variety of needs.
If you’re at a large-scale corporate event where you’re handing out promo items to a lot of people, keep things simple and convenient by putting all your custom corporate gifts Inside a branded tote bag. This saves you a lot of time instead of handing out things individually and keeps your organization’s name on full display as the client carries the bag around the event.
3 Branded Hoodies
There’s something magical about hoodies and their wide range of applications in casual fashion. Whenever a person’s in a pinch, they can easily grab branded custom uniform work clothes like this to stay warm without needing to haul around a heavy coat. Hoodies can be worn around a campfire, taken on a casual walk with the dog, short grocery trips and so much more.
It’s also one of the standard creature comforts of a person who works from home. So, if you would like to give corporate apparel, go for something that your client will actually wear when they get to unwind and relax. Any kind of corporate apparel that is too fancy or upscale can be worn only occasionally. Meanwhile, something casual like a hoodie can match with jeans, sweatpants, and so much more.
4 Lunch Supplies
There is not one person on this planet who doesn’t need to eat and drink, so when you give a freebie that is related to dining and hydration, you have hit the jackpot. Staple meal items like branded mugs and custom can coolers are universally appealing to people and will be used after you give them away.
Depending on the time of year, you can give different types of drinkware such as aluminum water bottles, plastic tumblers, or insulated tumblers for hot beverages and soups. Branded logo coolers can keep lunches at the perfect cold or warm temperature for hours and be used in a variety of settings. It isn’t just used at work either, but the client can use it to keep their kids’ snacks fresh or use it to carry a healthy lunch while running errands.
These are items that your clients will certainly use, whether they’re in the office or out and about. If you want to spread the word about your organization, then this is a great place to start.